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PitchCraft Media

Tales of Media
All the ins and outs of PR, Marketing, and Media!


Cracking the Code: Why Actors Should Pay Attention to Their Knees, Back, and Breath through Crack Acting
Headshot of Daniel Hirsh By Anthony Lopez-Rizzo In the world of acting, physicality plays a pivotal role in creating enticing and captivating performances. Actor and creator Daniel Hirsh (@hirshnoc) is revealing critical yet often overlooked physical elements in his viral TikTok series “Cracking Acting.” This innovative series, dubbed “#cracking,” breaks down key techniques actors can use to elevate their craft by improving body awareness and movement. No fluff. No unnecessar
PitchCraft Media
May 29, 20254 min read


How to Land Sponsorships as a Content Creator (Even If You’re Just Starting Out)
by Anthony Lopez-Rizzo How to land sponsorships as a content creator Let’s be real, content creation is a lot of work. Between filming,...
PitchCraft Media
Apr 22, 20253 min read


Public Relations 101: How to Write a Press Release
By Anthony Lopez-Rizzo Photo by onefoursix.com A well-crafted press release is a powerful tool to generate media coverage, attract attention to your book, and position yourself as a noteworthy author. Whether you're launching a book, announcing an event, or sharing big news, here’s how to write a compelling press release that gets results. 1. Start with a Strong Headline Your headline should be short, clear, and attention-grabbing. It should quickly tell the reader what your
PitchCraft Media
Apr 2, 20252 min read


Understanding the Difference Between a Talent Manager and Talent Agent
by Anthony Lopez-Rizzo, In the dynamic world of entertainment and talent representation, two key players often come into play: Talent...
PitchCraft Media
Oct 3, 20233 min read
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