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PitchCraft Media

Tales of Media
All the ins and outs of PR, Marketing, and Media!


5 PR gimmicks for brand awareness that’ll Get Your Brand Noticed
PR gimmick Image by Anthony Lopez-Rizzo Let’s be real: attention is the new currency. In a world full of endless scrolling and instant...
PitchCraft Media
May 202 min read
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Why Nonprofits Should Stop Sleeping on Nonprofit PR strategy
by Anthony Lopez-Rizzo Non Profit Image by Ryan Griggs Nonprofits, it is time to stop thinking PR is only for big corporations and...
PitchCraft Media
May 153 min read
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A Beginner's Guide to Talent Management: Navigating the Creative Industry
By Anthony Lopez-Rizzo, Artists often have a vision, a talent, and a passion for their craft, but successfully navigating the complex and...
PitchCraft Media
Oct 11, 20234 min read
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A Guide to Networking at an Event: Building Meaningful Connections
By Anthony Lopez-Rizzo Networking at an event is more than just exchanging business cards or engaging in small talk—it's about...
PitchCraft Media
Sep 26, 20232 min read
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Balancing Content Creation and Instant Gratification: Building Lasting Engagement
By Anthony Lopez-Rizzo, In today's fast-paced digital world, instant gratification has become a prevailing expectation for consumers....
PitchCraft Media
Sep 12, 20233 min read
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The Lost Art of a Genuine PR Apology: 5 steps to apologizing effectively!
By Anthony Lopez-Rizzo We all have done something that has unintentionally hurt/offended someone and became the villain in someone's...
PitchCraft Media
Aug 29, 20233 min read
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Crafting Unforgettable Experiences: Get everyone talking about your PR Events
By Anthony Lopez-Rizzo In the world of Public Relations (PR), organizing events can be a powerful strategy to engage audiences, build...
PitchCraft Media
Aug 22, 20232 min read
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The Beginner's Guide to PR Gimmicks: Building Buzz and Engagement!
By Anthony Lopez-Rizzo Public Relations (PR) plays a crucial role in shaping the public image and perception of a brand or individual. In...
PitchCraft Media
Aug 15, 20232 min read
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Why Social Media Marketers and Managers should use CapCut!
by Anthony Lopez-Rizzo CapCut is the latest free to use video editor that all the tiktok creators are using. The video editing program is...
PitchCraft Media
Aug 8, 20232 min read
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Three Cheers for the Writers Guild Strike!
By: Rosa Larios In the entertainment industry it becomes easy to forget that at the end of the day we are all human and that the people...
PitchCraft Media
Aug 1, 20232 min read
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PR Adventure Guide for Beginners: 3 things to include in an Electronic Press Kit!
By Anthony Lopez-Rizzo Electronic Press Kits, EPKs for short, are a major part of the process of pitching your business, client or Brand....
PitchCraft Media
Jul 18, 20232 min read
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A New Way to Pitch PR Clients: Get More Bites From Journalists by Email Pitching!
By Rosa Larios Photo Courtesy of VectorShock While working in the industry of Public Relations it is important to keep up with the...
PitchCraft Media
Feb 8, 20232 min read
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